Tattoo Studio Management Software: Top 6 Features - Salonist Blog (2023)

Nowadays, the craze of tattoos has been immeasurable since 2002.

Undoubtedly, tattoo-related businesses and tattoo artists have a bright future. Owning the tattoo business is an easy task, but running it is not!!

There are a lot of hassles that the business owners have to go through daily. Despite serving customers, there are other features, such as billing and invoicing, scheduling appointments, maintaining a track of deposits from clients, and the list is endless.

Managing everything to the best is a complicated task. Many tattoo shop owners are leveraging tattoo management software to streamline their daily operations. The software in the market is advantageous for the tattoo based businesses and they are helpful in running the business smoothly.

What is Tattoo Studio Management Software

From the management software, the tattoo shop owners can store the customer information in the database. The software uses the notification system to send emails and SMS to the customers to notify them regarding the upcoming appointments, pending payments, etc. This way, the chances of no-shows and last minute bookings eliminates.

In addition, with the Tattoo Studio Software, you can maintain the information of every customer, like, the color and type of tattoo, etc. This is how the chances of confusion eradicate.

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The management software lessens more of the manual way, and accordingly, you can focus more on other essential tasks. The software allows you to schedule the appointments, manage the bookings, maintain the record of every visitor, send notifications (via email and SMS) to the customers, and manage deposits, etc. The Tattoo Studio Management Software is fully-featured and makes the experience more convenient for tattoo shop owners and for their customers.

Find out the statistics that reveal why tattoos are socially accepted all over the world.

  • Approximately, 36% of US citizens age 18 to 29 have at least one tattoo.
  • The market research company IBISWorld has shown that the tattoo industry produces an approximate revenue of $1.6 billion.
  • It is estimated that this industry will grow by 8% annually in the next ten years.
  • Approximately, in the US, the tattoo artists make $49, 520 each year.a
  • Almost 45 million users (21%) in America have more than one tattoo.
  • The age group of 30 to 39 with 35% in the United Kingdom has tattoos.
  • In the United States, the age group of 50 to 64 years old with 11% has tattoos.
  • 13% of women and 15% of men have tattoos in the United States.
  • The tattoos are more common in the higher levels of education (32%) contrasted to those with lower education levels (26%).

How Tattoo Studio Management Software is beneficial?

#1. Provide an exceptional customer experience

The software assists you in providing an outstanding experience for all your customers. From scheduling appointments to follow-ups and marketing, the management tool ensures that each moment is beautiful and seamless.

#2. Saves time and simplify the customer forms

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From the tattoo Studio Management software, you can streamline the business with the consult and customizable forms. The software enables you to create your own templates. It builds new customer records automatically and updates the existing ones. Also, it keeps customer information safe, private, and updated.

#3. Engage more customers with ease

The management software promotes your artistic business efficiently and effectively with the notification system.

#4. Find out the performance

The guesswork can be removed from your business now with customizable reports and real-time dashboards. Know how the business is performing and improve accordingly.

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Top-notch features of Tattoo Studio Management Software

#1. Appointment Management

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Experiencing much of a rush at your tattoo studio is good from a business perspective, but this gives a lot of headaches as well. The full seats make it tough to manage everything perfectly. But, with Tattoo studio management software, you can handle it like a pro.

Allow your potential customers to schedule, reschedule, or cancel the appointments conveniently. This software allows you to know which staff member has free time slots so that you schedule multiple appointments at one time. Hence, you can carry out a productive task and save you valuable time.

#2. Point of Sale (POS)

Tattoo Studio Management Software: Top 6 Features - Salonist Blog (3)

With the Point of Sale, you can improve your studio sales productivity and boost customer volume. Allow this compelling feature to stock the inventory, track the service sale, and send out the reminders when the stock runs low.

The POS transaction happens when the customer makes the payment for the products and services or buying from your tattoo studio. The best part is that it supports several reliable payment methods. Accordingly, the customers can pay through the gateway they find easy to access.

Also, from the point of Sale, you can carry out several transactions in bulk, satisfy your customers, and bring in more business opportunities.

#3. SMS Campaigns

Tattoo Studio Management Software: Top 6 Features - Salonist Blog (4)

Marketing or promoting your Artistic business is a must to get more customers, to increase your sales and of course, to thrive. Hence, there is a need that you promote your business with effective and productive strategies.

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Even though there are many ways following which you can consume more customers, but from all, SMS campaigns are the best ones. Use them to remind your customers about their pending payments, upcoming appointments, etc. From this system, you can send your customers the exciting offers, discounts to retain the existing ones, and engage the new ones.

#4. Marketing

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Allow this software to monitor all of your marketing efforts of your tattoo shop owners so that you can change your business strategies. It is considered as the business and customer-specific way to secure future business.

The Tattoo studio management software shows insight into your business performance in the form of reports and analytics. Right after analyzing the output, you can outline the goals again to strengthen the base. There are many marketing ways that are known for providing impeccable benefits; Coupon management, feedback system, gift cards, loyalty system to name a few.

#5. Customer Management

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Imagine if you will not have customers then, how you will sustain. You need to believe that- customers are the basis for your tattoo shop owners’ success. They can make or break your business. Hence, keeping them satisfied is desirable.

Interact regularly with them. Plan consulting questions know whether they are pleased with the services or not. If they are not, then you have to make a change.

What you can do is that- you can review their purchasing history and know what services they like and which products they bought more. Keeping that in mind, you can improve your selling patterns and amplify the customer satisfaction rate. In addition, you can provide them discounts and offers to delight them and to make them stay with you for long.

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#6. Employee Management

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Use Tattoo studio management software to fully manage your employees. With just a few clicks, you can supervise them to handle customers.

The management software helps you manage multiple employees for business operations and therefore, largely eliminate manual labor. Besides, you can get detailed information about employees and their performance. Also, you can find out their payments, release them, and can compensate based on their performance.

Concluding Remarks

So, how did you find this article?

As far as our experience is concerned, leveraging the Tattoo studio management software for your Tattoo shop is the best deal you can grab. This software incorporates the features that can easily remove the management pain from your shoulders. There is no point waiting for the magic to happen. Get the best software today and experience the difference!!

Do share your opinions with us. In case, you have some doubts or suggestions, then let us know in the comment section below. All the best with your Tattoo Studio.

Thanks for reading!!

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How do you build a tattoo clientele? ›

9 ways for a tattoo artist to get more clients
  1. Help promote your tattoo shop.
  2. Build a personal brand.
  3. Create a signature style.
  4. Launch a professional website.
  5. Get on the right social media platforms.
  6. Work the hashtag.
  7. Encourage clients to share their experience.
  8. Travel to tattoo conventions.
15 Mar 2017

How do you write a business plan for a tattoo studio? ›

Executive Summary
  1. Give a brief overview of the tattoo shop industry.
  2. Discuss the type of tattoo shop you are operating.
  3. Detail your direct competitors. Give an overview of your target customers.
  4. Provide a snapshot of your marketing strategy. ...
  5. Offer an overview of your financial plan.

How many tattoo machines do you need? ›

However, most artists need at least three machines. Depending on your setup, you may need over ten machines, which adds up quickly. Each needle you use needs an entire machine to run it, so if you need to use ten needles in a tattoo, you need ten machines.

How do tattoo shops use social media? ›

The most important things to keep in mind are:
  1. Post only quality content: Sharp, high quality images give profiles a more professional look. ...
  2. Check out tattoo artists with a similar style and see what hashtags they use. ...
  3. Make sure it is a business account and not a personal profile. ...
  4. Create your own hashtag.

Who is No 1 tattoo artist in the world? ›

1 – Sailor Jerry

He was one of the first artists to utilize single-use needles. His tattoo studio was one of the first to use an autoclave to sterilize stuff. Among Sailor Jerry's most well-known designs including, Bottles of booze, Snakes, Wildcats, & The infamous “Aloha” monkey.

What country is best for tattoos? ›

The world's 8 best destinations to get tattooed
  • London. Often described as a melting pot, London is one of the most culturally diverse cities in the world. ...
  • New York. Everybody needs to visit this city once in their lifetime. ...
  • Tokyo. ...
  • San Francisco. ...
  • Berlin. ...
  • Paris. ...
  • Sydney. ...
  • Hong Kong.

Who is the number 1 tattoo artist in the world? ›

1. Curt Montgomery – @curtmontgomerytattoos – 437K Followers. Curt Montgomery is the first artist you should be following in 2022. He is famous across the world for stylish and elegant tattoo designs.

Who is the target audience for tattoos? ›

Young people who may be into rock music, low income and up, sensitive and sentimental. People who have lost someone in any age or gender, average income. Middle age men in the middle age crisis with average income and up. People from any class or income for any place can want to get a tattoo.

How do I promote my tattoo on Instagram? ›

In your Instagram exploration, you're sure to encounter plenty of tattoo art shoutout pages featuring art from artists all around the world. You can tap into their audience by submitting your work to these pages via @ tag or direct message asking them to check out your profile and share your work.

How do tattoo artist stand out? ›

7 Tattoo Artists Share Their Best Advice For Breaking Into the...
  1. Learn to create beautiful things on any surface. ...
  2. Listen to your mentors. ...
  3. Be authentically yourself as an artist. ...
  4. Don't be afraid of a change in scenery. ...
  5. Imagine the tattoo in your head. ...
  6. Don't give up until you find your chance.
29 Mar 2019

How profitable is a tattoo shop? ›

3. Tattoo Business Revenues and Average Earnings. Average revenues per tattoo studio are estimated at $241,000, and the typical tattoo artist earns $50,000/year. In large metro areas, shops with 5 or 6 artists renting space, it's not unusual for a studio to generate $500,000 or more per year in receipts.

How do I get paid for tattoo advertising? ›

You can contact any brand or product you know and offer to advertise their product or service on your body. Brands will be willing to offer tattooing opportunities if they think it will help their marketing campaigns. Even if you don't get paid a lot of money, you might be able to walk away with free products.

What are art tattoos? ›

June 2022) A tattoo is a form of body modification made by inserting tattoo ink, dyes, and/or pigments, either indelible or temporary, into the dermis layer of the skin to form a design.

Why does a tattoo artist need more than 1 machine? ›

A good artist will pick the best machine for the job, so this is why you see so many tattooists with more than one tattoo machine. They know that you need different machines to accomplish different tattooing techniques. So keep in mind that when considering what kind of styles you want to focus on in your career.

What is a tattoo gun called? ›

Tattoo artists generally use the term "machine", "pen", or even "iron", to refer to their equipment, and the word "gun" is also occasionally used.

How do you set up a home tattoo studio? ›

You may have an artistic flair. But to run a successful tattoo business, you need specialist equipment.
This could include:
  1. Tattoo gun.
  2. Needles.
  3. Ink.
  4. Payment equipment – e.g. ApplePay or credit card machine.
  5. Bed and stool.
  6. Mirrors.
  7. Paper towels.
  8. Health and safety equipment, such as sanitiser and disposable latex gloves.
10 Sept 2018

How much does it cost to start a tattoo business? ›

Conventionally, many studies estimate that it takes around $50,000 to start a tattoo parlor.

Is owning a tattoo shop profitable? ›

Tattoo Parlor Startup Costs

The business is easy to enter and can be lucrative. One can get started for about $27,000. After a few years of establishing their clientele and honing their craft, most tattoo artists earn $50,000/year and shops have an average profit margin of 55% after expenses.

Is it easy to start a tattoo business? ›

Opening a tattoo shop isn't easy, but you can do it — with the right tools. Once you start taking the steps listed above, we know you'll be on your way to a successful business.

How do you sanitize a tattoo station? ›

How To Clean Your Tattoo Station - POV - YouTube

What license do you need for a tattoo shop? ›

According to health and safety regulations, you must register with your local council for a tattoo, piercing, and electrolysis licence (for both yourself and your premises if you're opening your own studio). This license covers: Tattooing. Semi-permanent skin colouring.

How do you set up a tattoo machine for beginners? ›

HOW TO SETUP A TATTOO MACHINE as a beginner step by step

What is a tattoo shop called? ›

A tattoo artist (also tattooer or tattooist) is an individual who applies permanent decorative tattoos, often in an established business called a "tattoo shop", "tattoo studio" or "tattoo parlour".

How much do tattoo artists spend on supplies? ›

When first starting out, artists report spending an estimated $600-$1,000 per year on supplies." The report states that the only "ongoing expenses are marketing and supplies," but the $600-$1,000 figure does not include marketing. Rather, ink accounts for the majority of a tattoo parlor's supply expenses.

How much money should I bring to a tattoo shop? ›

It doesn't matter what you're getting, you have to leave a tip. Think of this beforehand and make sure you bring enough cash or be prepared to add it onto your card. Also, give a fair tip – something between 20-25% will do.

How do you manage a tattoo shop? ›

How to Run a Tattoo Shop Like a Badass
  1. Find the best possible location. [Source: Rostylan] ...
  2. Keep social media presence a priority. Social media is a treasured tool for all kinds of trades and businesses. ...
  3. Be a master of tattoo tools! ...
  4. Your customers should be #1. ...
  5. Organize your appointments in one place.
5 Sept 2020

Is tattooing a good career? ›

One of the benefits of being a tattoo artist is that you have a high earning potential. Good and established artists with consistent clients can make well over a thousand dollars per week. Some make six figures.

How big is the tattoo industry? ›

Tattoo Artists in the US - Market Size 2002–2027
$1.4bnTattoo Artists in the US Market Size in 2022
5.4%Tattoo Artists in the US Market Size Growth in 2022
8.4%Tattoo Artists in the US Annualized Market Size Growth 2017–2022
1 more row
30 Jul 2021

How much do tattoo artists earn? ›

Some tattoo artists can earn as much as $300,000, while others earn as low as $12,000. To be more specific, currently, the highest-earning tattoo artists make annually around $260,000, while the lowest-earning tattooist in 2021 earns approximately $39,000.

How do you train to be a tattoo artist? ›

You will not need a degree to become a Tattoo Artist. However, you will generally need to complete an apprenticeship or Tattoo Course, and obtain a tattoo, piercing and electrolysis license to work in the industry full-time.


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