TikTok’s rise in popularity has allowed many influencers to earn money on the platform. It’s also allowed brands to spread their words about their products and services to a broader audience.
The not-so-secret sauce for success on TikTok is view counts. And creating high-quality, eye-catching content sometimes is not enough to go viral.
One part of that equation is hashtags.
And what are the best TikTok hashtags to go viral?
Let’s find out.
What Are Viral TikTok Hashtags?
A hashtag is a # symbol that’s followed by words. This can be anything from acronyms, phrases, numbers, and even an emoji.
They help categorise content, which makes it easier to find. For example, if you add the hashtag #education to your video, anyone that’s searching for educational videos might see it.
Hashtags are also clickable; If you tap on a hashtag, you’ll be taken to a search page with other content that has the same hashtag.
More importantly, hashtags help TikTok’s algorithm decide who to show your content on their For You page, beyond your followers.
For instance, someone who likes watching dances on TikTok is more likely to see a video with the hashtag #dance on their For You page.
What this means is that TikTok is actively trying to get the right content in front of the right people– and hashtags help the algorithm do that.
That’s why they’re part of every TikTok creator’s strategy and why everyone is on the lookout for the next viral TikTok hashtags.
The Best TikTok Hashtags
TikTok hashtag trends tend to change often. This list of the top 10 most popular hashtags on TikTok is an excellent place to begin, but keep in mind that it’s not set in stone.
For now, these hashtags have accrued the largest number of views on the platform.
This means that adding them to your video can potentially help you broaden your reach but that there’s also competition for them.
To make sure you get the best of both worlds, you should consider using one or two hashtags at most from the trending TikTok hashtags list and add one or two more niche-related hashtags to hit the blend of broad and specific audiences.
Best Hashtags for TikTok for Different Niches
Whether you’re looking for cooking recipes, educational content, dance routines, competitions, or dinosaur videos, you’ll likely find them on TikTok.
And to ensure that your videos are shown to people who are interested in that niche, you need to know what hashtags they typically follow.
Here are the most popular TikTok hashtags by niche that you might want to look out for:
Beauty and Makeup
Whether you want to show off your skincare routine or a new makeup look, TikTok is the right place to start.
With so many beauty influencers making their way on the platform, it pays to know how to target the right audience with your TikTok hashtags to go viral:
Fashion and Style
Models, micro-influencers, and designers are not the only ones in the fashion sphere on the platform.
Most high-fashion brands, including Gucci, Versace, and Dior, have all stepped into the TikTok world. And since fashion is never out of style, it’s crucial for anyone in that realm to be up-to-date.
For now, the most influential TikToker is the ‘best-dressed’ Wisdom Kaye, which boasts a follower count of more than 8 million.
Food and Cooking
Think of Emily Mariko’s easy salmon rice and baked feta pasta.
If you have decent cooking skills, know a lot of kitchen hacks, or have great new recipe ideas, then TikTok might be the right place for you.
But to make it on the platform, you’ll also need the right hashtags to go viral on TikTok.
Dance and Music
The dancing category is arguably the most popular among millennials and Gen Zers. Music artists like Cardi B, Doja Cat, and Megan Thee Stallion have seen their songs trending in this TikTok category.
Jason Derulo even managed to resurrect his career thanks to, in part, the dancing community on TikTok.
To boost your chances of getting viral in this category, you’ll need the following hashtags:
Friendship and Family
TikTok didn’t become a global success on the idea of connecting you to people you know in real life; Its prior focus was on creativity.
However, the platform has since changed its course and encourages users to connect with people in their existing social circles.
Challenges, dances, and trends between friends and family members are on the top of the list of popular TikTok themes, and these are TikTok best hashtags for that category:
Motivation can be a powerful tool to propel you toward your goals. Few people can pass on a powerful inspirational speech or an evergreen motivational quote.
If you’re part of that industry on the platform, you can use the following hashtags:
The gaming industry has seen continual growth since its very beginning but it got an extra boost at the onset of the COVID-19 pandemic.
This opened plenty of opportunities for gamers on the platform, as well as brands looking for ways to put their products in front of younger audiences.
TikTok creators that are looking for this type of audience might find them easier with these hashtags:
Sport and Workout
Whether you’re a personal trainer, coach, or athlete, TikTok is a great place to advertise yourself or your business.
Since there never seems to be a shortage of people who want to get in shape, you could easily find the right audience.
Here’s how to stand out from your competitors:
Lifestyle influencers are people with a huge following on social media that post a variety of content that mainly has to do with their lives– anything from a trip to Disney with friends and kids, upcoming holiday plans, and ootds.
The best way to make a mark in this category is to be honest, genuine, and transparent. Also, you’ll need the following TikTok hashtags for views:
Business and Job
Word-of-mouth is one of the best forms of marketing– and what better place to promote your business than TikTok?
But, the platform is also a good place to find advice on how to start out or grow in the business world, how and where to find a job, and how to improve your skills.
Whatever side of the coin you’re on, here are the hashtags you need:
Travelling and Holiday
If you’re one of those people who gets paid to travel (or want to become one), then TikTok is the right place to earn some extra cash on the side.
With a rising number of TikTok users who are looking to quench their thirst for wanderlust, travelling influencers have never been more popular on the platform.
For example, the TikTok couple Jake and Kaylee, more commonly known as theglobewanderers, racked up over 800,000 followers.
They and many more use the following hashtags:
TV Shows and Movies
If you like to share your opinion on movies and TV shows, rather than read reviews on IMDB and Rotten Tomatoes, or upload clips of your favourite scenes from classics like ‘Friends’, ‘How I Met Your Mother’, and ‘Game of Thrones’, you could easily find the right audience on TikTok.
Keep in mind that your video reviews need to be short, quick, and on-point.
The TikTok viral hashtags for this category are:
Painting and Drawing
As the world went into lockdown, many photographers, painters, sculptors, and digital artists learned how to leverage the power of TikTok to their advantage. For example, Rudy Willingham boasts about 4.5 million followers by proving that everything can be art.
If you’re planning an art exhibition, you might want to share a glimpse of your work on TikTok to spread the word and reach a wider audience.
For that, you’ll need these TikTok hashtags for views:
The first half of 2022 was bad for the crypto market, but that doesn’t make it any less popular than it was.
Coinbase and Binance are on the platform with a massive following, and people’s interest in crypto remains high; it’s a hot topic in popular culture, thanks to Elon Musk and that kid from your high school.
The best hashtags for this category are:
Challenges, postures, and valuable tips– it’s what TikTok yogis live for.
The world of yoga, wellness, and pilates includes celebrity trainers, business owners, and beginners. Regardless of where you are on your yoga journey, it’s no secret that this can be a lucrative business or a place to start.
To do that, you’ll need the following hashtags:
Arts and Crafts
The arts and craft community is the right place for anyone that enjoys doing– and watching– simple or more advanced DIY projects.
If you have a creative mind and want to build or decorate things on your own, you can step into this side of TikTok with these hashtags:
It’s hard to scroll past a cute video of a cat or a funny clip of a dog.
Everyone loves pets, and the numbers show it; #dogsoftiktok counts a staggering 63.9 billion views in total.
This means that if you have a pet that’s great on camera, you could potentially make some extra cash by posting videos of them on TikTok.
You can then share it with the rest of the community with these hashtags:
How To Find The Best Hashtags For Your TikTok Videos
A solid hashtag strategy involves popular hashtags on TikTok, niche hashtags, and a little bit of studying.
If you want your videos to reach the right audience, you’ll need to use hashtags that are in your niche. You can use popular hashtags too, but you’ll need to mix and match.
What Your Competitors Use
The easiest way to find out what works in your niche is to study your competition.
Seeing which hashtags they’re using can give you some insight into what’s trending in your industry and might inspire you to create videos on topics you haven’t considered.
Follow Hashtag Trends
If you pay close attention to your TikTok feed, you might learn to identify new trending hashtags that haven’t reached billions of users yet.
Consider jumping on the trend only if it’s relevant to your business and type of content.
Creating Your Own
If you have a strong following, you can create your own branded hashtag that will make it easier for users to find your content, and you might even kickstart a trend that will boost your visibility.
Not Just Captions
Adding hashtags only to your descriptions is not enough. Make sure you also add a phrase or a sentence that can help the TikTok algorithm show your video in front of the right people.
Hashtags are a vital part of any marketing campaign on TikTok, and it’s important to know how to make the most of them. The best TikTok hashtags to go viral are a combination of broad and niche topics.
They don’t guarantee overnight success, but they can help the TikTok algorithm put your videos in front of the right audience.
Bojana is my name and writing is my game. I am a content writer from Bitola who is always interested in the latest research in almost all areas of life. I have a Bachelor’s degree in English literature and a perfectionist character, both of which help me find the most accurate data and information available. Although I have my head stuck in studies and reports most of the time, I still have a bit of free time during which I enjoy knitting and watching classic 90’s Disney movies.
Generally, the most-liked hashtags on TikTok are:
Hashtags on TikTok work just like they do on Instagram and other social platforms.How do you go viral fast on TikTok? ›
- Understand TikTok's Algorithm.
- Keep an Eye on Trending Content.
- Participate in TikTok Challenges.
- Add Hashtags.
- Use Trending Music.
- Keep it Short and Engaging.
- Interact with Your Audience.
- Use Tasteful Humor.
- Use popular hashtags. Hashtags are a great way to get your videos seen by more people. ...
- Create catchy videos. ...
- Use engaging captions. ...
- collaborate with other users. ...
- Promote your TikTok account on other social media platforms.
Some users believe using #fyp or #ForYou will get their content pushed out to the masses, but it's only a rumor. TikTok has never confirmed this, and these hashtags don't guarantee you any viral success. You don't want to use those hashtags as a crutch and miss out on using keywords relevant to your content and niche.How can I get 1k followers on TikTok? ›
- Re-uploading videos with new hashtags.
- Share TikTok videos on other social media platforms.
- Use TikTok “Promote”
- Answer TikTok questions and refer to your post.
The most popular TikTok hashtags overall are: #foryou, #foryoupage, #fyp, #duet, #tiktok, #viral, #tiktokindia #trending, #comedy, and #funny.Can hashtags go viral? ›
New hashtags are a good way of doing this, because they're less likely to get lost in the noise. If the hashtag goes viral, their video will be shown to a huge number of people who'll like it. And that makes them look good!How do I get my TikTok video seen? ›
- Add hashtags to your videos.
- Keep it short and sweet.
- Trending sound effects.
- Find your specific audience.
- Try a how-to video.
- Dabble in some duets.
- Team up with an influencer or special guest.
- Promote your TikTok content on your other social channels.
- 1 Make content you care about.
- 2 Post as often as you can.
- 3 Bring out your unique skills and stories.
- 4 Put your signature spin on every trend.
- 5 Use trending and relevant hashtags.
- 6 Use a popular song or sound.
- 7 Participate in meme trends and make remixes.
Utilizing hashtags is a necessity to be discoverable on TikTok. However, overusing hashtags on TikTok can be harmful to your account. Too many hashtags can have a negative impact on the user and possibly become overwhelming.Do TikTok hashtags matter? ›
On TikTok, hashtags have two different purposes. On the one hand, they help the algorithm to identify which users might be interested in the content, and on the other hand, hashtags serve to easily categorize the videos.How many hashtags is best on TikTok? ›
However, you want to avoid overusing hashtags, which many influencers and businesses overlook. According to marketing agency Ampfluence, TikTok users only need three to five hashtags in their captions.Can a TikTok go viral overnight? ›
Can You Go Viral On TikTok Overnight? It is absolutely possible to go viral on TikTok, and this might just happen to you without even planning it.Can Tiktoks go viral later? ›
TikTok videos can go viral days, even weeks, after they've been posted. So, there's a good chance that with a consistent posting cadence, one of your videos will land a spot on the For You Page.Is 10k views on TikTok viral? ›
Videos that get between 1000–3000 views mean you have a mid-tier account. Videos that get 10,000+ views mean you have a “head” account.What are the top 3 trending hashtags? ›
- Use the right hashtags. ...
- Tag relevant users. ...
- Write compelling captions. ...
- Tag your location. ...
- Run a like-to-win contest. ...
- Post good photos. ...
- Post user-generated content. ...
- Post behind-the-scenes content.
- Run Facebook Ads.
- Invite People to Like Your Page.
- Create Viral Content.
- Host a Giveaway.
- Post Attention Grabbing Content.
- Add a Facebook Likes Pop-Up.
- Try Out Facebook Live.
- Partner with an Influencer.
Use hashtags. Hashtags help your TikTok content get seen by more than just people who already follow you. They're easily created, searchable, and have even grown to become an effective marketing tool for organizations and brands as well as average TikTok creators.
According to the study on the best time to post on TikTok, the average best times to post are from 6:00 AM to 10:00 AM and from 7:00 PM to 11:00 PM (EST). While the days with the highest engagement are Tuesday by 9:00 AM, Thursday by 12:00 PM, and Friday by 5:00 AM.How do you beat the TikTok algorithm? ›
- Use TikTok Pro. ...
- Focus on Community. ...
- Hook the Viewer Immediately. ...
- Write Engaging Captions. ...
- Keep Frequency in Mind. ...
- Make Your Videos Accessible. ...
- Create Shorter Videos. ...
- Use Trending Features & Effects.
Low engagement happens when users do not like or share your video and can cause TikTok to stop showing those videos as it is seen as unpopular content. Shadowban is a light ban on content creators when they violate minor terms of service, and that can be anything related to sharing sensitive content.How do I get more views on TikTok hack? ›
- Use Hashtags. ...
- Hop on Those Sound Effect Trends. ...
- Do a Duet. ...
- Target the Right Audience. ...
- Word Your Caption Wisely. ...
- Promote Your TikTok Videos on All Your Social Media Accounts. ...
- Get Viewers to Watch Your Whole Video. ...
- Post at The Right Time.
TikTok begins paying you starting from 1500 followers, so as your subscribers increase, they will pay you more money. It is estimated that Tik Tok pays around US$ 100 for every 10,000 followers for live shows. But one of the easiest and most effective ways to get money from TikTok is through sponsors.How do you grow a TikTok from 0? ›
- Don't follow other accounts. Sorry, but it's too late for that. ...
- Niche down. That's a no-brainer, but it will make things easier. ...
- Post multiple times a day. ...
- View your analytics weekly. ...
- Watch time matters most. ...
- Create a hashtag and use it as your first hashtag.
5 easy tips on how to make a video go viral
- Keep it short and sweet. ...
- Have a clear point. ...
- Stay relevant. ...
- Try to be relatable. ...
- Be consistent.
Creating highly relevant, useful and educational content is an easy way to improve your chances of going viral. To increase your social media shares, make your content easily digestible and shareable. Think infographics, short-form videos and interactive content.How do you make a real go viral? ›
- Focus on a Specific Niche or Topic. ...
- Include an Attention-Grabbing Hook. ...
- Make Them the Right Size. ...
- Do Not Include TikTok Watermarks. ...
- Include Text in Your Video. ...
- Center Text in the Middle So That It's Viewable in Grid Mode. ...
- Include a Call to Action. ...
- Use Viral Elements.
- Create a hashtag that's short (and simple)
- Create a hashtag that's easy to read.
- Consider all the ways your branded hashtag could be (mis)understood.
- Don't use too many hashtags in one post.
- Do your research when using other hashtags.
- Create own hashtag that's original.
- Keep Up With the Latest Trends.
- Use Trending And Relevant Hashtags.
- Hop on Trending Audios.
- Create Your Own Audio.
- Post Consistently and Regularly.
- Post at the Right Time.
- Interact With Your Followers.
- Interact With Other Users And Posts.
There are simply too many videos with that many views to make them all stand out. It's safe to assume that currently, it's better to aim at gaining at least 5 million views to reap the benefits of going viral.How often should I post to TikTok? ›
How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.How can I get TikTok famous in 24 hours? ›
- Tip 1. Find Good Topics & Stick to the Theme.
- Tip 2. Mind TikTok Video Quality.
- Tip 3. Leave Hashtags.
- Tip 4. Post Regularly.
- Tip 5. Watch Other Creators' Videos.
- Tip 6. Share Your Video to Other Platform.
- Tip 7. Engage with Your Audiences.
- Tip 8. Collaborate with Other TikTok Video Creators.
You've probably heard that it's easy to get famous on TikTok. And that's true. But only in comparison to older social networks like Instagram and Facebook. That's because the TikTok algorithm doesn't recommend content based on follower count, making it much easier for new users to rack up views and grow their accounts.What makes TikTok successful? ›
One of the main reasons why TikTok has been so successful, is because it emphasises the one piece of content that gets the most engagement – short-form videos. Whether it be on Twitter, LinkedIn or Instagram, creative short-form videos always grab users' attention when scrolling across the timeline.How fast does TikTok grow? ›
With daily work and consistency, you can build an audience in less than 24 months. Opinions expressed by Entrepreneur contributors are their own. By now, it's no secret that TikTok is the platform of choice for creators looking to build an audience in 2022.How do I get more followers? ›
- Optimize your Instagram account. ...
- Keep a consistent content calendar. ...
- Schedule Instagram posts in advance. ...
- Avoid fake Instagram followers. ...
- Showcase your Instagram everywhere. ...
- Post content followers want. ...
- Get the conversation started. ...
- Find hashtags that convert.
TikTok will take note of the type of videos you're watching and which niche communities they are coming from. It will then suggest similar videos to you based on your content consumption. For example, if you can't get enough of DanceTok, good news — the algorithm will keep suggesting related videos.Is TikTok easy to grow on? ›
TikTok is still emerging, and generating organic traffic on the platform is easier than shooting fish in a barrel. Beautiful content, an existing audience on other social networks, or traditional fame doesn't matter. TikTok is new, fun, and easy to leverage. It only took me a month to grow my first 1,000 followers.
- Monday: 6 AM, 10 AM, 10 PM.
- Tuesday: 2 AM, 4 AM, 9 AM.
- Wednesday: 7 AM, 8 AM, 11 PM.
- Thursday: 9 AM, 12 AM, 7 PM.
- Friday: 5 AM, 1 PM, 3 PM.
- Saturday: 11 AM, 7 PM, 8 PM.
- Sunday: 7 AM, 8 AM, 4 PM.
In terms of content, there's no one single type that's guaranteed to go viral. But if you want to raise those odds, being funny and relatable in your posts can definitely help. Humor—especially dark humor—goes a long way in TikTok.How do you get into Fyp? ›
- Consistently post at the right time. ...
- Use trending hashtags. ...
- Post unique (and better) content. ...
- Create short, engaging videos. ...
- Collaborate with influencers. ...
- Use trending audio clips or video effects to boost discoverability. ...
- Write short, interesting captions. ...
- Use a hook to draw in your audience.
How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.